100 Watt Media is focused on creating digital advertising campaigns through Google Ads (formerly Google AdWords) to increase revenue for clients. The Google Ads platform enables advertising on Google Search Engine Results Pages (SERPs), websites that display banner ads, and YouTube. The Google Ads platform also enables online merchants to use Google Shopping campaigns to advertise the products they sell from their e-commerce stores on Google Search results, Google Shopping results and YouTube.
100 Watt Media can design, implement, optimize and manage the following ad formats through Google Ads:
- Search
- Display
- Retargeting
- Video
- Shopping